Privacy Policy

Information We Collect

Loa is designed with privacy in mind. We collect only the minimum information necessary to provide our services. Depending on how you use the website and mobile app, we may collect the following information:

• Email address
• Display name (optional)
• Authentication tokens (including Google Sign-in via Firebase Auth)

Some mobile features work locally without an account. An account is required for cloud sync, web access, and AI features.

a. Account Information

When you create an account for cloud sync or web access, we collect:

b. Your Content and Practice Data

To provide the LoA experience, we store your affirmations, journal entries, vision boards, mind movies, 369 method records, scripting journal content, streaks, and settings. This data is stored locally on your device and synced to our secure cloud when cloud sync is enabled.

c. Product and Diagnostic Data (Optional and Anonymous)

To improve app performance and user experience, we may collect limited anonymous data such as feature usage patterns, crash reports, and diagnostic logs. This data does not include personal identifiers such as your name, email address, or precise location.

How We Use Information

The data we collect is used only for the following purposes:

• Delivering personalized affirmations and manifestation tools
• Syncing data across devices (when cloud sync is enabled)
• Processing subscriptions and payments
• Debugging, crash prevention, and feature improvement
• Personalizing the experience (when opted in)
• Sending transactional emails such as subscription confirmations

We never sell, rent, or share your data with third parties for advertising or marketing purposes.

AI Processing

When you use AI features, the text you input is sent to one of our AI providers to generate content such as affirmations and suggestions. Generated content is saved to your personal library. We do not retain your raw prompts for training purposes, and we do not use your inputs to train our own models. Depending on the feature, AI processing may be performed by:

• Anthropic (Claude)
• OpenAI (GPT)
• DeepSeek

Each provider processes data under its own privacy policy and terms of service. We recommend reviewing each policy if you have questions about how your data is handled.

Third-Party Services

Loa integrates trusted third-party services to provide functionality. These may include:

• Firebase (Google LLC) — authentication, cloud sync, Firestore database, Cloud Storage, analytics, and crash reporting
• RevenueCat — subscription management and purchase verification across web, iOS, and Android
• Google Analytics 4 — website and app usage analytics
• Meta Pixel — advertising measurement (when enabled)
• Sentry — error tracking and monitoring
• Resend — transactional and support emails
• ElevenLabs — text-to-speech generation for affirmation audio
• Anthropic, OpenAI, DeepSeek — AI-powered affirmation and content generation
• Ahrefs — website SEO analysis (internal use only)
• Shotstack — mind movie video generation

Each third party complies with GDPR and CCPA standards where applicable. Their privacy policies can be found on their respective websites:

• Google Firebase Privacy Policy
• RevenueCat Privacy Policy
• Meta Data Policy

Cookies and Tracking Technologies

Loa's website uses cookies and similar technologies for essential functionality, analytics (Google Analytics), and advertising-related measurement (Meta Pixel) when enabled. Analytics and advertising tracking can be managed through your browser or device settings. Essential cookies required for authentication and security cannot be disabled.

Data Retention and Deletion

Your affirmations, journal entries, vision boards, and other practice data are retained while you use LoA. When you delete your account, all associated personal data and synced content will be permanently removed from our servers within 30 days. You can request account deletion at any time from the account deletion page.

Account Deletion

Security

We follow industry-standard practices to protect your information from unauthorized access, alteration, and disclosure. Your data is encrypted in transit and at rest. We continuously update our infrastructure to maintain high standards of privacy and safety.

International Data Transfers

Loa operates globally. Your data may be transferred to, stored in, and processed in countries other than your own, including Japan and the United States, where our service providers operate. We protect your data during these transfers through appropriate safeguards such as standard contractual clauses and provider certifications.

Children's Privacy

LoA is not intended for children under 13. We do not knowingly collect personal information from children. If we discover such data, we will delete it immediately.

Your Rights

Depending on where you live, you may have rights under laws such as the GDPR (EU/UK), CCPA/CPRA (California), and the Act on Specified Commercial Transactions (Japan). These rights may include:

• Accessing, correcting, or deleting your personal data
• Exporting your affirmations and practice data
• Withdrawing consent for data processing
• Requesting a copy of your stored data
• Objecting to or restricting certain processing activities

To exercise these rights, please contact us through the contact form.

Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be available in the app and on our official website. For material changes, we will notify you clearly through in-app notices, website banners, or email where appropriate.

Contact Us

If you have any questions or concerns about this Privacy Policy or how LoA handles your data, please contact us through the contact form.

Contact Us